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Computers and Tech Press Releases

Latest Release

Our Interview with Russ “Eddie Z” Hazelcorn, COO of EZ Trading Computers

Our Interview with Russ “Eddie Z” Hazelcorn, COO of EZ Trading Computers

Russ Hazelcorn, COO of EZ Trading Computer, grew up in the world of professional trading. In this interview, he explains how his background and passion for technology inspired him to start a company that...

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My Broken Phone Opens New Store Location in Tampa, FL

My Broken Phone Opens New Store Location in Tampa, FL

Cellphone sales and repair business celebrates opening of fourth location Tampa, FL -- September 25, 2013 -- Cellphone repair specialist, My Broken Phone, is pleased to announce the opening of its newest...

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Our Interview with MOGO GPS Marketing and e-Commerce Manager Kristen Richardson

Our Interview with MOGO GPS Marketing and e-Commerce Manager Kristen Richardson

During our interview with MOGO GPS Marketing and e-Commerce Manager Kristen Richardson, we had a chance to learn about how rewarding it is to watch her team work together, as well as how advances in technology...

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Travel Press Releases

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Niagara Tours Are Great To See Niagara Falls

Niagara falls tours are a wonderful way to see the excellent sights of Niagara Falls even if you have never been there before. People that want to take Niagara falls bus tours so that they can see the...

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Make Vacation Plans by Visiting Travel Review Blogs

One of the major advantages associated with the internet is the option to read people’s vacation and traveling experiences in blogs. In fact, it is quite common for travel bloggers to discuss their...

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Tampa destination management

If you are looking to book and event and have it help in Tampa Florida then you should look heavily into a destination management company Tampa hotels endorse and believe will be beneficial in getting...

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Free Press Releases Help with Search Engine Optimization

Free news release

Why are press releases important? Press releases help to generate buzz and awareness about topics. If you are a business, you want this buzz about your products or services, since it will likely lead to more people visiting you and your website. Here are three things you should keep in mind about free press releases.

1. Useful for SEO

Press releases can be an important component of your SEO campaign. Press releases give more content for search engine spiders to find, help increase the number of backlinks from other websites to your site, and can be written to include important keywords so that you can rank higher in searches. Studies also show that 64% of journalists use search engines like Google to find topics worth covering. Press releases give your company a chance to get talked about in even bigger circles.

2. The Option of a Video News Release

What is a video news release? This is when, instead of releasing an article, you release an informative video about updates to your company. Did you know that over 50% of consumers will take further action after watching an online news video? Use quality visuals, soundtracks, and humor in order to keep users engaged. What is a video news release ideal length? Studies found that videos 30 seconds long experienced a 90% completion rate, but for two minutes, that rate drops to 50%. In most cases, a video shorter than two minutes is most ideal.

3. Tips for Publishing

Now that you have an article or video to share, where does it go? There are many websites that offer news release services. Some are sites you pay for, while others are free. Sites you pay for often reach larger audiences, but this can also be accomplished by just submitting to multiple free sites instead. We also recommend looking for industry specific news sites to submit your piece to. A video about a furniture company is more likely to get hits on a furniture news site than a site that posts about everything.

Have additional tips for creating great press releases? Let us know in the comments!

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