Russ Hazelcorn, COO of EZ Trading Computer, grew up in the world of professional trading.
In this interview, he explains how his background and passion for technology inspired him to start a company that builds specialized computers for the trading industry.
How was it that you ended up finding your niche?
Russ Hazelcorn: I’ve spent a nearly all my life as a trader. My dad was a trader on the NYMEX (New York Mercantile Exchange). He took me to work with him since I was seven years old. After completing my MBA, I became a stockbroker. I did that successfully for about 17 years. All this time I’d been building computers for my friends, my dad, and his friends. I decided to combine my two passions, trading and technology, into a business. That’s what you see today.
Do you have a business plan? If so, has it needed any tweaking over time?
Russ Hazelcorn: At first, the business plan was to test to see if there was a big enough market for these products. Then we put together a more focused plan. Our business plan now is always adapting. It’s becoming more defined based on the climate of the trading community.
What is the biggest challenge in running EZ Trading Computers?
Russ Hazelcorn: Finding enough time to complete all tasks and projects that I want to implement.
Where do you see EZ Trading Computers in the next few years?
Russ Hazelcorn: My plan is pretty simple. I want to continue to grow the business. I want to deeply entrench my company in the trading niche. And, I want to expand into other niches as well using our same business model.
Do you have any advice for anyone that may be thinking of starting their own business?
Russ Hazelcorn: Make sure there’s an existing marketing for your product idea. Test it out first before you commit a lot of money, or other people’s money.
How has the evolving world of technology and the internet impacted how you conduct your business?
Russ Hazelcorn: For us, the Internet is everything. It’s the most important feature of our business. I know how important it is to stay on top of the technology on a daily basis.
How do you market a company like EZ Trading Computers?
Russ Hazelcorn: There are a lot of tactics we use. To us, nothing is more important than our simple strategy: Educate. Our mission is to educate traders on technology. As long as we keep that at the forefront, our marketing falls into place.
Finally, how would you describe your management style?
Russ Hazelcorn: My management style has three simple rules: One, express expectations. Two, delegate. Three, never micromanage. These rules work together. A lot of things work themselves out when I use these rules to manage employees and contractors.
If you are interested in learning more about this company, visit online at www.tradingcomputersnow.com
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Cellphone sales and repair business celebrates opening of fourth location
Tampa, FL — September 25, 2013 — Cellphone repair specialist, My Broken Phone, is pleased to announce the opening of its newest store, located in Tampa, Florida. The new store opened its doors in August of 2013, increasing the total number of locations from a mere three to a total of four. The company’s expansion demonstrates the success the company has had since its inception in 1999.
“This is an important step for My Broken Phone, because less than a year ago we had only one location and now we are opening our fourth!” Said James Connor, owner of My Broken Phone. “The sky’s the limit for My Broken Phone, and we expect to soar as high as possible!”
A Convenient Location
My Broken Phone’s new location is 4530 W. Kennedy Blvd, Tampa FL, 33609. Customers who wish to call or email before coming in are welcome to do so by calling 813.502.3045, or sending an email to Kennedy@mybrokenphone.com.
A Large List of Services and Products
The team at My Broken Phone has the expertise to repair a wide range of phone problems. Customers simply drop off the phone along with a description of the issue and once the phone is fixed, return for pick up at their convenience. My Broken Phone also offers quotes for repairs via phone or email for customers who do not have the time to go to the store. Customers may also choose to mail the phone to the store; My Broken Phone will complete the repair and return mail it to the customer.
In addition to repair services, My Broken Phone stores are stocked with all of the latest models from the top smartphone companies, including Samsung, Apple, Blackberry and Android. Those customers who are planning on traveling overseas will have their choice of both unlocked and locked smartphones for use overseas.
In addition to this newest location in Tampa, FL, My Broken Phone has locations in Riverview, FL, Lakeland, FL, as well as one in Vancouver, WA. If you are interested in learning more about how this growing business can help you with your mobile phone needs, visit online at www.mybrokenphone.com
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During our interview with MOGO GPS Marketing and e-Commerce Manager Kristen Richardson, we had a chance to learn about how rewarding it is to watch her team work together, as well as how advances in technology have impacted the way the company conducts business.
Can you tell us what the best day is like for you as a business manager?
Kristen Richardson: As a business manager it is really rewarding to repeatedly see my team work together as one, delivering value to the entire customer base. Regardless of who the account manager of each customer is, they all have the same passion and dedication to build this business, making it successful.
One of the best days I have had is when several members of the team scoped and worked together on a large project to deliver a large scale gps tracking system. The teams’ commitment, drive and assertiveness resulted in a significant win for the team and a happy customer who is not only our biggest but one of our longest standing.
Can you tell us about any unexpected obstacles that have crept up, or mistakes that have been made?
Kristen Richardson: Customers choose and purchase Mogo for the main advantage of checking time sheets for both staff and customers. This allows them to cut down vehicle expenses and check for personal use of the vehicle during work hours. Such as, many customers have triggers to receive alerts on particular sites including local shopping centres, McDonalds and even TAB’s.
Mogo’s system also provides security to a business. A customer’s story that will be forever remembered is from a food distribution company. It was the week before Christmas and one of their delivery vans were stolen just after the driver did the first drop-off. Because the vehicle had a tracking unit secretly installed, the business manager rang the police and told them the exact location of their stolen vehicle. The thief was caught and the vehicle containing all the food deliveries as well as a few cases of wine were recovered. Ultimately, Mogo saved Christmas!
How has technology and the internet impacted how MOGO GPS does business?
Kristen Richardson: Mogo GPS has been founded on both technology and the internet. The business would not exist without them, as we market through an e-commerce channel. Our customers are technology savvy in which they embrace the internet and technology in their business.
While there are many benefits to the advancement of the internets and technology, it does provide a number of risks for Mogo as it does for many other businesses worldwide. We have managed to survive against overseas manufacturing giants, as we were an initial business in this market and industry to sell directly through an e-commerce channel.
One of our mission objectives is based on offering value and gaining loyalty in the Australian market, as we are an Australian brand.
Finally, how do you marketing your business?
Kristen Richardson: MOGO is an online brand, offering a web-based tracking system that allows customers to login and track vehicles anywhere with access to the internet. With access to the GPS tracking system, MOGO customers can instantly see the location of their vehicles and effectively monitor and manage their fleet from a PC, tablet or mobile phone. The value in MOGO lies within the ability to see full transparency of operations; from viewing the vehicle’s location through to trip reports, speeding alerts, history or an update on Google Traffic.
The value message is conveyed through a range of digital communications including customer competitions, webinars, email and great account management team who use online meeting tools to ensure customers are in a position to use the product to its full capacity.
Kristen RIchardson is the Marketing and e-Commerce Manager of MOGO GPS, which has been providing the highest quality GPS services to its customers for over six years. Anyone interested in learning more about MOGO GPS will find more information online at www.mogogps.com.au
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Any day trader knows that their trading computer is a valuable tool to the success of their business. If you are in the market for a new trading computer, there are a few things to keep in mind to help you select the best computer for your needs.
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